We are pleased to announce the highly anticipated arrival of the Boshok 2014 Winter Collection. This collection will showcase the new Boshok crewnecks, hoodies, and graphic tees from our “Black Excellence” line. The Boshok “Urban Chill” pop-up shop is a social event aimed towards promoting and showcasing our brand to street-wear enthusiasts in the Washington, DC area.
Come experience the Urban Chill on December 13th, at Mova Lounge, located at 2204 14th St. NW Washington DC, from 4pm-8pm! This one day pop up shop will feature; free entry, premium open bar from 4pm-6pm with Boshok specialty drinks, fashion show, performances by hip-hop artist Caneisthename and singer Allison Carney, live visual artists Shawn Perkins, meet and greet with Boshok CEO Victor Umeh, DJ Biggs spinning the latest tunes, and appearances by special guests. During the event, guests can purchase at a special price, exclusive Boshok winter gear that has not been displayed on our site. Also, shoppers can follow us on Twitter @BoshokClothing in order to stay up to date on discounts and promotions using the hash tag #BoshokUrbanChill.
The pop-up shop is essential to our brand's success because it gives us an opportunity to interact with customers on a personal level, in order to learn more about their likes and dislikes as consumers of the Boshok brand. Many people attend pop-up shops to learn more about a brand's identity and vision while observing their product line.
About Boshok Clothing
Boshok started out of the trunk of a car on a college campus with one t-shirt design and $300. Three years later, with hard work and perseverance, Boshok is releasing full seasonal collections, and has been sold in over eight sports zone locations around the DC area. If you want to learn more about Boshok Clothing and where the brand is headed, attend our pop-up shop on Dec 13th at Mova Lounge, or visit our website at www.boshok.com